{"id":19,"date":"2021-01-17T04:55:55","date_gmt":"2021-01-17T03:55:55","guid":{"rendered":"https:\/\/msphotographics.de\/?page_id=19"},"modified":"2026-03-28T17:51:46","modified_gmt":"2026-03-28T16:51:46","slug":"datenschutzerklaerung","status":"publish","type":"page","link":"https:\/\/msphotographics.de\/en\/datenschutzerklaerung\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div class=\"et_d4_element et_pb_section et_pb_section_0  et_pb_css_mix_blend_mode et_section_regular et_block_section\" >\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_d4_element et_pb_row et_pb_row_0  et_pb_css_mix_blend_mode et_block_row\">\n\t\t\t\t<div class=\"et_d4_element et_pb_column_4_4 et_pb_column et_pb_column_0  et_pb_css_mix_blend_mode et-last-child et_block_column\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module et_d4_element et_pb_text et_pb_text_0  et_pb_text_align_left et_pb_bg_layout_light\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_text_inner\"><p><div style=\"word-wrap: break-word;\"><h1>Privacy Policy<\/h1>\n<h2>1. An overview of data protection<\/h2>\n<h3>General information<\/h3> <p>The following information will provide you with an easy to navigate overview of what will happen with your\npersonal data when you visit this website. The term \u201cpersonal data\u201d comprises all data that can be used to\npersonally identify you. For detailed information about the subject matter of data protection, please consult\nour Data Protection Declaration, which we have included beneath this copy.<\/p>\n<h3>Data recording on this website<\/h3> <h4>Wer ist verantwortlich f&uuml;r die Datenerfassung auf dieser Website?<\/h4> <p>The data on this website is processed by the operator of the website, whose contact information is available\nunder section \u201cInformation about the responsible party (referred to as the \u201ccontroller\u201d in the GDPR)\u201d in this\nPrivacy Policy.<\/p> <h4>How do we record your data?<\/h4> <p>On the one hand, your data is collected when you provide it to us. This can be, for. E.g. data that you enter in a contact form.<\/p> <p>Other data shall be recorded by our IT systems automatically or after you consent to its recording during your website visit. This data comprises primarily technical information (e.g., web browser, operating system,\nor time the site was accessed). This information is recorded automatically when you access this website.<\/p> <h4>What are the purposes we use your data for?<\/h4> <p>A portion of the information is generated to guarantee the error free provision of the website. Other data\nmay be used to analyze your user patterns. If contracts can be concluded or initiated via the website, the\ntransmitted data will also be processed for contract offers, orders or other order enquiries.<\/p> <h4>What rights do you have as far as your information is concerned?<\/h4> <p>You have the right to receive information about the source, recipients, and purposes of your archived\npersonal data at any time without having to pay a fee for such disclosures. You also have the right to demand\nthat your data are rectified or eradicated. If you have consented to data processing, you have the option to\nrevoke this consent at any time, which shall affect all future data processing. Moreover, you have the right to\ndemand that the processing of your data be restricted under certain circumstances. Furthermore, you have\nthe right to log a complaint with the competent supervising agency.<\/p> <p>Please do not hesitate to contact us at any time if you have questions about this or any other data protection\nrelated issues.<\/p>\n<h3>Analysis tools and tools provided by third parties<\/h3> <p>There is a possibility that your browsing patterns will be statistically analyzed when your visit this website.\nSuch analyses are performed primarily with what we refer to as analysis programs.<\/p> <p>For detailed information about these analysis programs please consult our Data Protection Declaration\nbelow.<\/p>\n<h2>2. Hosting<\/h2>\n<p>Wir hosten die Inhalte unserer Website bei folgendem Anbieter:<\/p>\n<h3>External Hosting<\/h3> <p>This website is hosted by an external service provider (host). Personal data collected on this website are\nstored on the servers of the host. These may include, but are not limited to, IP addresses, contact requests,\nmetadata and communications, contract information, contact information, names, web page access, and\nother data generated through a web site.<\/p> <p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized\nanalysis of user behavior in order to optimize both our websites and our advertising. If consent has been\nrequested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of\nArt. 6(1)(a) GDPR; consent may be revoked at any time.<\/p> <p>Our host will only process your data to the extent necessary to fulfil its performance obligations and to\nfollow our instructions with respect to such data.<\/p> <p>We are using the following host:<\/p>\n<p>Neue Medien M\u00fcnnich<br \/>\r\n<br \/>\r\n- Inhaber Ren\u00e9 M\u00fcnnich -<br \/>\r\nHauptstra\u00dfe 68, D-02742 Friedersdorf<br \/>\r\nUst-ID: DE212657916 <br \/>\r\n<br \/>\r\nTel: +49 35872 35310<br \/>\r\nFax: +49 35872 35330<\/p>\n<h4>Contract data processing<\/h4> <p>Our company has executed a Contract Data Processing Agreement with Usercentrics. This is an agreement\nmandated by data privacy protection legislation that warrants that Usercentrics processes all personal data\nof our website visitors exclusively in compliance with our instructions and in compliance with the GDPR.<\/p>\n<h2>3. General information and mandatory information<\/h2>\n<h3>Data protection<\/h3> <p>The operators of this website and its pages take the protection of your personal data very seriously. Hence,\nwe handle your personal data as confidential information and in compliance with the statutory data\nprotection regulations and this Data Protection Declaration.<\/p> <p>Whenever you use this website, a variety of personal information will be collected. Personal data comprises\ndata that can be used to personally identify you. This Data Protection Declaration explains which data we\ncollect as well as the purposes we use this data for. It also explains how, and for which purpose the\ninformation is collected.<\/p> <p>We herewith advise you that the transmission of data via the Internet (i.e., through e-mail communications)\nmay be prone to security gaps. It is not possible to completely protect data against third-party access.<\/p>\n<h3>Information about the responsible party (referred to as the \u201ccontroller\u201d in the GDPR)<\/h3> <p>The data processing controller on this website is:<\/p> <p>Matthias Sichert<br \/>\r\n<br \/>\r\nHeping Village 58, Building 4, Apartment 2001<br \/>\r\n<br \/>\r\n100102 Beijing<\/p>\n\n<p>Phone: +8613121081769<br \/>\nE-Mail: m.s.photographics@gmx.de<\/p>\n <p>The controller is the natural person or legal entity that single-handedly or jointly with others makes\ndecisions as to the purposes of and resources for the processing of personal data (e.g., names, e-mail\naddresses, etc.).<\/p>\n\n<h3>Storage duration<\/h3> <p>Unless a specific storage period is specified in this data protection declaration, your personal data will remain with us until the purpose for the data processing no longer applies. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted, unless we have any other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, the deletion takes place after these reasons no longer apply.<\/p>\n<h3>General information on the legal basis for the data processing on this website<\/h3> <p>If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or\nArt. 9 (2)(a) GDPR, if special categories of data are processed according to Art. 9 (1) DSGVO. In the case of\nexplicit consent to the transfer of personal data to third countries, the data processing is also based on Art.\n49 (1)(a) GDPR. If you have consented to the storage of cookies or to the access to information in your end\ndevice (e.g., via device fingerprinting), the data processing is additionally based on \u00a7 25 (1) TDDDG. The\nconsent can be revoked at any time. If your data is required for the fulfillment of a contract or for the\nimplementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR.\nFurthermore, if your data is required for the fulfillment of a legal obligation, we process it on the basis of Art.\n6(1)(c) GDPR. Furthermore, the data processing may be carried out on the basis of our legitimate interest\naccording to Art. 6(1)(f) GDPR. Information on the relevant legal basis in each individual case is provided in\nthe following paragraphs of this privacy policy.<\/p>\n<h3>Recipients of personal data<\/h3> <p>In the scope of our business activities, we cooperate with various external parties. In some cases, this also\nrequires the transfer of personal data to these external parties. We only disclose personal data to external\nparties if this is required as part of the fulfillment of a contract, if we are legally obligated to do so (e.g.,\ndisclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Art. 6 (1)(f)\nGDPR, or if another legal basis permits the disclosure of this data. When using processors, we only disclose\npersonal data of our customers on the basis of a valid contract on data processing. In the case of joint\nprocessing, a joint processing agreement is concluded.<\/p>\n<h3>Revocation of your consent to the processing of data<\/h3> <p>A wide range of data processing transactions are possible only subject to your express consent. You can also\nrevoke at any time any consent you have already given us. This shall be without prejudice to the lawfulness\nof any data collection that occurred prior to your revocation.<\/p>\n<h3>Right to object to the collection of data in special cases; right to object to direct\nadvertising (Art. 21 GDPR)<\/h3> <p>IN THE EVENT THAT DATA ARE PROCESSED ON THE BASIS OF ART. 6 SECT. 1 LIT. E OR F GDPR, YOU\nHAVE THE RIGHT TO AT ANY TIME OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA BASED\nON GROUNDS ARISING FROM YOUR UNIQUE SITUATION. THIS ALSO APPLIES TO ANY PROFILING\nBASED ON THESE PROVISIONS. TO DETERMINE THE LEGAL BASIS, ON WHICH ANY PROCESSING OF\nDATA IS BASED, PLEASE CONSULT THIS DATA PROTECTION DECLARATION. IF YOU LOG AN\nOBJECTION, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE ARE IN\nA POSITION TO PRESENT COMPELLING PROTECTION WORTHY GROUNDS FOR THE PROCESSING OF\nYOUR DATA, THAT OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS OR IF THE PURPOSE OF\nTHE PROCESSING IS THE CLAIMING, EXERCISING OR DEFENCE OF LEGAL ENTITLEMENTS\n(OBJECTION PURSUANT TO ART. 21 SECT. 1 GDPR).<\/p> <p>IF YOUR PERSONAL DATA IS BEING PROCESSED IN ORDER TO ENGAGE IN DIRECT ADVERTISING,\nYOU HAVE THE RIGHT TO AT ANY TIME OBJECT TO THE PROCESSING OF YOUR AFFECTED\nPERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. THIS ALSO APPLIES TO PROFILING TO\nTHE EXTENT THAT IT IS AFFILIATED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR\nPERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES\n(OBJECTION PURSUANT TO ART. 21 SECT. 2 GDPR).<\/p>\n<h3>Right to log a complaint with the competent supervisory agency<\/h3> <p>In the event of violations of the GDPR, data subjects are entitled to log a complaint with a supervisory\nagency, in particular in the member state where they usually maintain their domicile, place of work or at the\nplace where the alleged violation occurred. The right to log a complaint is in effect regardless of any other\nadministrative or court proceedings available as legal recourses.<\/p>\n<h3>Right to data portability<\/h3> <p>You have the right to demand that we hand over any data we automatically process on the basis of your\nconsent or in order to fulfil a contract be handed over to you or a third party in a commonly used, machine\nreadable format. If you should demand the direct transfer of the data to another controller, this will be done\nonly if it is technically feasible.<\/p>\n<h3>Information about, rectification and eradication of data<\/h3> <p>Within the scope of the applicable statutory provisions, you have the right to at any time demand\ninformation about your archived personal data, their source and recipients as well as the purpose of the\nprocessing of your data. You may also have a right to have your data rectified or eradicated. If you have\nquestions about this subject matter or any other questions about personal data, please do not hesitate to\ncontact us at any time.<\/p>\n<h3>Right to demand processing restrictions<\/h3> <p>You have the right to demand the imposition of restrictions as far as the processing of your personal data is\nconcerned. To do so, you may contact us at any time. The right to demand restriction of processing applies in\nthe following cases:<\/p> <ul> <li>In the event that you should dispute the correctness of your data archived by us, we will usually need\nsome time to verify this claim. During the time that this investigation is ongoing, you have the right to\ndemand that we restrict the processing of your personal data.<\/li> <li>If the processing of your personal data was\/is conducted in an unlawful manner, you have the option to<\/li> <li>In the event that you should dispute the correctness of your data archived by us, we will usually need\nsome time to verify this claim. During the time that this investigation is ongoing, you have the right to\ndemand that we restrict the processing of your personal data.<\/li> <li>If you have raised an objection pursuant to Art. 21 Sect. 1 GDPR, your rights and our rights will have to be\nweighed against each other. As long as it has not been determined whose interests prevail, you have the\nright to demand a restriction of the processing of your personal data.<\/li> <\/ul> <p>If you have restricted the processing of your personal data, these data \u2013 with the exception of their archiving\n\u2013 may be processed only subject to your consent or to claim, exercise or defend legal entitlements or to\nprotect the rights of other natural persons or legal entities or for important public interest reasons cited by\nthe European Union or a member state of the EU.<\/p>\n<h3>SSL and\/or TLS encryption<\/h3> <p>For security reasons and to protect the transmission of confidential content, such as purchase orders or\ninquiries you submit to us as the website operator, this website uses either an SSL or a TLS encryption\nprogram. You can recognize an encrypted connection by checking whether the address line of the browser\nswitches from \u201chttp:\/\/\u201d to \u201chttps:\/\/\u201d and also by the appearance of the lock icon in the browser line.<\/p> <p>If the SSL or TLS encryption is activated, data you transmit to us cannot be read by third parties.<\/p>\n<h3>Rejection of unsolicited e-mails<\/h3> <p>We herewith object to the use of contact information published in conjunction with the mandatory\ninformation to be provided in our Site Notice to send us promotional and information material that we have\nnot expressly requested. The operators of this website and its pages reserve the express right to take legal\naction in the event of the unsolicited sending of promotional information, for instance via SPAM messages.k<\/p>\n<h2>4. Recording of data on this website<\/h2>\n<h3>Cookies<\/h3> <p>Our websites and pages use what the industry refers to as \u201ccookies.\u201d Cookies are small text files that do not\ncause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or they are permanently archived on your device (permanent cookies). Session cookies are\nautomatically deleted once you terminate your visit. Permanent cookies remain archived on your device\nuntil you actively delete them, or they are automatically eradicated by your web browser.<\/p> <p>Cookies can be issued by us (first-party cookies) or by third-party companies (so-called third-party cookies).\nThird-party cookies enable the integration of certain services of third-party companies into websites (e.g.,\ncookies for handling payment services).<\/p> <p>Cookies have a variety of functions. Many cookies are technically essential since certain website functions\nwould not work in the absence of the cookies (e.g., the shopping cart function or the display of videos). The\npurpose of other cookies may be the analysis of user patterns or the display of promotional messages.<\/p> <p>Cookies, which are required for the performance of electronic communication transactions (required\ncookies) or for the provision of certain functions you want to use (functional cookies, e.g., for the shopping\ncart function) or those that are necessary for the optimization of the website (e.g., cookies that provide\nmeasurable insights into the web audience), shall be stored on the basis of Art. 6 Sect. 1 lit. f GDPR, unless a\ndifferent legal basis is cited. The operator of the website has a legitimate interest in the storage of cookies to\nensure the technically error free and optimized provision of the operator\u2019s services. If your consent to the\nstorage of the cookies has been requested, the respective cookies are stored exclusively on the basis of the\nconsent obtained (Art. 6 Sect. 1 lit. a GDPR); this consent may be revoked at any time.<\/p> <p>You have the option to set up your browser in such a manner that you will be notified any time cookies are\nplaced and to permit the acceptance of cookies only in specific cases. You may also exclude the acceptance of\ncookies in certain cases or in general or activate the delete function for the automatic eradication of cookies\nwhen the browser closes. If cookies are deactivated, the functions of this website may be limited.<\/p> <p>If other cookies and services are used on this website, you can find this information in this privacy policy.<\/p>\n<h3>Cookie Consent with Usercentrics<\/h3> <p>This website uses the cookie consent technology of Usercentrics to obtain your consent to the storage of\ncertain cookies on your device or for the use of specific technologies, and to document the former in a data\nprotection compliant manner. The party offering this technology is Usercentrics GmbH, Rosental 4, 80331\nM\u00fcnchen, Germany, website: <a href=\"https:\/\/usercentrics.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/usercentrics.com\/<\/a> (hereinafter referred to as \u201cUsercentrics\u201d).<\/p> <p>Whenever you visit our website, the following personal data will be transferred to Usercentrics:<\/p> <ul> <li>Your declaration(s) of consent or your revocation of your declaration(s) of consent<\/li> <li>Your IP address<\/li> <li>Information about your browser<\/li> <li>Information about your device<\/li> <li>The date and time you visited our website<\/li> <li>Geolocation<\/li> <\/ul> <p>Moreover, Usercentrics shall store a cookie in your browser to be able to allocate your declaration(s) of\nconsent or any revocations of the former. The data that are recorded in this manner shall be stored until you\nask us to eradicate them, delete the Usercentrics cookie or until the purpose for archiving the data no longer\nexists. This shall be without prejudice to any mandatory legal retention periods.<\/p>  <p>Usercentrics uses cookies to obtain the declarations of consent mandated by law. The legal basis for the use\nof specific technologies is Art. 6 Sect. 1 Sentence 1 lit. c GDPR.<\/p>\n\n<h4>Contract data processing<\/h4> <p>Our company has executed a Contract Data Processing Agreement with Usercentrics. This is an agreement\nmandated by data privacy protection legislation that warrants that Usercentrics processes all personal data\nof our website visitors exclusively in compliance with our instructions and in compliance with the GDPR.<\/p>\n<h3>Server log files<\/h3> <p>The provider of this website and its pages automatically collects and stores information in so-called server\nlog files, which your browser communicates to us automatically. The information comprises:<\/p> <ul> <li>The type and version of browser used<\/li> <li>The used operating system<\/li> <li>Referrer URL<\/li> <li>The hostname of the accessing computer<\/li> <li>The time of the server inquiry<\/li> <li>The IP address<\/li> <\/ul> <p>This data is not merged with other data sources.<\/p> <p>This data is recorded on the basis of Art. 6 Sect. 1 lit. f GDPR. The operator of the website has a legitimate\ninterest in the technically error free depiction and the optimization of the operator\u2019s website. In order to\nachieve this, server log files must be recorded.<\/p>\n<h3>Contact form<\/h3> <p>If you submit inquiries to us via our contact form, the information provided in the contact form as well as any\ncontact information provided therein will be stored by us in order to handle your inquiry and in the event\nthat we have further questions. We will not share this information without your consent.<\/p> <p>The processing of these data is based on Art. 6 para. 1 lit. b GDPR, if your request is related to the execution\nof a contract or if it is necessary to carry out pre-contractual measures. In all other cases the processing is\nbased on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 Para. 1 lit.\nf GDPR) or on your agreement (Art. 6 Para. 1 lit. a GDPR) if this has been requested.<\/p> <p>The data collected directly from us via the social media presence will be deleted from our systems as soon as\nthe purpose for their storage lapses, you ask us to delete it, you revoke your consent to the storage or the\npurpose for the data storage lapses. Stored cookies remain on your device until you delete them. Mandatory\nstatutory provisions - in particular, retention periods - remain unaffected.<\/p>\n<h3>Request by e-mail, telephone, or fax<\/h3> <p>If you contact us by e-mail, telephone or fax, your request, including all resulting personal data (name,\nrequest) will be stored and processed by us for the purpose of processing your request. We do not pass these\ndata on without your consent.<\/p> <p>The processing of these data is based on Art. 6 para. 1 lit. b GDPR, if your request is related to the execution\nof a contract or if it is necessary to carry out pre-contractual measures. In all other cases the processing is\nbased on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 Para. 1 lit.\nf GDPR) or on your agreement (Art. 6 Para. 1 lit. a GDPR) if this has been requested.<\/p> <p>The data collected directly from us via the social media presence will be deleted from our systems as soon as\nthe purpose for their storage lapses, you ask us to delete it, you revoke your consent to the storage or the\npurpose for the data storage lapses. Stored cookies remain on your device until you delete them. Mandatory\nstatutory provisions - in particular, retention periods - remain unaffected.<\/p>\n<h3>The comment function on this website<\/h3> <p>When you use the comment function on this website, information on the time the comment was generated\nand your e-mail-address and, if you are not posting anonymously, the username you have selected will be\narchived in addition to your comments.<\/p>\n<h4>Storage of the IP address<\/h4> <p>Our comment function stores the IP addresses of all users who enter comments. Given that we do not\nreview the comments prior to publishing them, we need this information in order to take action against the\nauthor in the event of rights violations, such as defamation or propaganda.<\/p>\n<h4>Subscribing to comments<\/h4> <p>As a user of this website, you have the option to subscribe to comments after you have registered. You will\nreceive a confirmation e-mail, the purpose of which is to verify whether you are the actual holder of the\nprovided e-mail address. You can deactivate this function at any time by following a respective link in the\ninformation e-mails. The data entered in conjunction with subscriptions to comments will be deleted in this\ncase. However, if you have communicated this information to us for other purposes and from a different\nlocation (e.g., when subscribing to the newsletter), the data shall remain in our possession.<\/p>\n<h4>Storage period for comments<\/h4> <p>Comments and any affiliated information shall be stored by us and remain on this website until the content\nthe comment pertained to has been deleted in its entirety or if the comments had to be deleted for legal\nreasons (e.g., insulting comments).<\/p>\n<h4>Legal basis<\/h4> <p>Comments are stored on the basis of your consent (Art. 6 Sect. 1 lit. a GDPR). You have the right to revoke at\nany time any consent you have already given us. To do so, all you are required to do is sent us an informal\nnotification via e-mail. This shall be without prejudice to the lawfulness of any data collection that occurred\nprior to your revocation.<\/p>\n<h2>5. Analysis tools and advertising<\/h2>\n<h3>Google Analytics<\/h3> <p>This website uses functions of the web analysis service Google Analytics. The provider of this service is\nGoogle Ireland Limited (\u201cGoogle\u201d), Gordon House, Barrow Street, Dublin 4, Ireland.<\/p> <p>Google Analytics enables the website operator to analyze the behavior patterns of website visitors. To that\nend, the website operator receives a variety of user data, such as pages accessed, time spent on the page, the\nutilized operating system and the user\u2019s origin. Google may consolidate these data in a profile that is\nallocated to the respective user or the user\u2019s device.<\/p>  <p>Google Analytics uses technologies that make the recognition of the user for the purpose of analyzing the\nuser behavior patterns (e.g., cookies or device fingerprinting). The website use information recorded by\nGoogle is, as a rule transferred to a Google server in the United States, where it is stored.<\/p> <p>The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and \u00a7 25(1)\nTDDDG. You may revoke your consent at any time.<\/p> <p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: <a href=\"https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/sccs\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/sccs\/<\/a>.<\/p> <p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an\nagreement between the European Union and the US, which is intended to ensure compliance with European\ndata protection standards for data processing in the US. Every company certified under the DPF is obliged to\ncomply with these data protection standards. For more information, please contact the provider under the\nfollowing link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>.<\/p>\n <h4>Browser plug-in<\/h4> <p>You can prevent the recording and processing of your data by Google by downloading and installing the\nbrowser plugin available under the following link: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en<\/a>.<\/p> <p>For more information about the handling of user data by Google Analytics, please consult Google\u2019s Data\nPrivacy Declaration at: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/analytics\/answer\/6004245?hl=en<\/a>.<\/p><h4>Contract data processing<\/h4> <p>We have executed a contract data processing agreement with Google and are implementing the stringent\nprovisions of the German data protection agencies to the fullest when using Google Analytics.<\/p>\n<h4>Google Analytics E-Commerce-Tracking<\/h4> <p>This website uses the \u201cE-Commerce Tracking\u201d function of Google Analytics. With the assistance of ECommerce\nTracking, the website operator is in a position to analyze the purchasing patterns of website\nvisitors with the aim of improving the operator\u2019s online marketing campaigns. In this context, information,\nsuch as the orders placed, the average order values, shipping costs and the time from viewing the product to\nmaking the purchasing decision are tracked. These data may be consolidated by Google under a transaction\nID, which is allocated to the respective user or the user\u2019s device.<\/p>\n<h3>WP Statistics<\/h3> <p>This website uses the WP Statistics analysis tool to evaluate visitor accesses statistically. The provider is\nVeronalabs, ARENCO Tower, 27th Floor, Dubai Media City, Dubai, Dubai 23816, UAE (<a href=\"https:\/\/veronalabs.com\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/veronalabs.com<\/a>).<\/p> <p>WP Statistics can be used to analyze the use of our website. In doing so, WP Statistics records, among other\nthings, log files (IP address, referrer, browser used, origin of the user, search engine used) and actions that\nthe website visitors have taken on the site (e.g. clicks and views).<\/p> <p>The data collected with WP Statistics is stored exclusively on our own server and is not passed on to\nWordPress.<\/p> <p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized\nanalysis of user behavior in order to optimize both our websites and our advertising. If consent has been\nrequested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of\nArt. 6(1)(a) GDPR; consent may be revoked at any time.<\/p>\n\n<h2>6. Newsletter<\/h2>\n<h3>Newsletter data<\/h3> <p>If you would like to subscribe to the newsletter offered on this website, we will need from you an e-mail\naddress as well as information that allow us to verify that you are the owner of the e-mail address provided\nand consent to the receipt of the newsletter. No further data shall be collected or shall be collected only on a\nvoluntary basis. We shall use such data only for the sending of the requested information and shall not share\nsuch data with any third parties.<\/p>\n<h3>Brevo<\/h3> <p>This website uses Brevo for the sending of newsletters. The provider is the Sendinblue GmbH, K\u00f6penicker\nStra\u00dfe 126, 10179 Berlin, Germany.<\/p> <p>Brevo services can, among other things, be used to organize and analyze the sending of newsletters. The data\nyou enter for the purpose of subscribing to the newsletter are archived on servers of Sendinblue GmbH in\nGermany.<\/p> <h4>Data analysis by Brevo<\/h4> <p>Brevo enables us to analyze our newsletter campaigns. For instance, it allows us to see whether a newsletter\nmessage has been opened and, if so, which links may have been clicked. This enables us to determine, which\nlinks drew an extraordinary number of clicks.<\/p> <p>Moreover, we are also able to see whether once the e-mail was opened or a link was clicked, any previously\ndefined actions were taken (conversion rate). This allows us to determine whether you have made a\npurchase after clicking on the newsletter.<\/p> <p>Brevo also enables us to divide the subscribers to our newsletter into various categories (i.e., to \u201ccluster\u201d\nrecipients). For instance, newsletter recipients can be categorized based on age, gender, or place of\nresidence. This enables us to tailor our newsletter more effectively to the needs of the respective target\ngroups.<\/p> <p>If you do not want to permit an analysis by Brevo, you must unsubscribe from the newsletter. We provide a\nlink for you to do this in every newsletter message. Moreover, you can also unsubscribe from the newsletter\nright on the website.<\/p> <p>For detailed information on the functions of Brevo please follow this link: <a href=\"https:\/\/www.brevo.com\/de\/newsletter-software\/.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.brevo.com\/de\/newsletter-software\/.<\/a>.<\/p> <h4>Legal basis<\/h4> <p>Comments are stored on the basis of your consent (Art. 6 Sect. 1 lit. a GDPR). You have the right to revoke at\nany time any consent you have already given us. To do so, all you are required to do is sent us an informal\nnotification via e-mail. This shall be without prejudice to the lawfulness of any data collection that occurred\nprior to your revocation.<\/p> <h4>Storage duration<\/h4> <p>The data deposited with us for the purpose of subscribing to the newsletter will be stored by us until you\nunsubscribe from the newsletter or the newsletter service provider and deleted from the newsletter\ndistribution list after you unsubscribe from the newsletter. Data stored for other purposes with us remain\nunaffected.<\/p> <p>After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the\nnewsletter service provider in a blacklist to prevent future mailings. The data from the blacklist is used only\nfor this purpose and not merged with other data. This serves both your interest and our interest in complying\nwith the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para.\n1 lit. f GDPR). The storage in the blacklist is indefinite. <strong>You may object to the storage if your interests\noutweigh our legitimate interest.<\/strong><\/p> <p>For more details, please consult the Data Protection Regulations of Brevo at: <a href=\"https:\/\/www.brevo.com\/de\/datenschutz-uebersicht\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.brevo.com\/de\/datenschutz-uebersicht\/<\/a> and <a href=\"https:\/\/www.brevo.com\/de\/legal\/privacypolicy\/.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.brevo.com\/de\/legal\/privacypolicy\/.<\/a>.<\/p>\n\n<h4>Contract data processing<\/h4> <p>Our company has executed a Contract Data Processing Agreement with Usercentrics. This is an agreement\nmandated by data privacy protection legislation that warrants that Usercentrics processes all personal data\nof our website visitors exclusively in compliance with our instructions and in compliance with the GDPR.<\/p>\n<h2>7. Plugins and Tools<\/h2>\n<h3>YouTube with expanded data protection integration<\/h3> <p>Our website embeds videos of the website YouTube. The website operator is Google Ireland Limited\n(\u201cGoogle\u201d), Gordon House, Barrow Street, Dublin 4, Ireland.<\/p> <p>As soon as you start to play a YouTube video on this website, a connection to YouTube\u2019s servers will be\nestablished. As a result, the YouTube server will be notified, which of our pages you have visited. If you are logged into your YouTube account while you visit our site, you enable YouTube to directly allocate your\nbrowsing patterns to your personal profile. You have the option to prevent this by logging out of your\nYouTube account.<\/p> <p>We use YouTube in extended data protection mode. According to YouTube, videos that are played in\nextended data protection mode are not used to personalize browsing on YouTube. Ads that are played in\nextended data protection mode are also not personalized. No cookies are set in extended data protection\nmode. Instead, so-called local storage elements are stored in the user's browser, which contain personal data\nsimilar to cookies and can be used for recognition. Details on the extended data protection mode can be\nfound here: <a href=\"https:\/\/support.google.com\/youtube\/answer\/171780.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/youtube\/answer\/171780.<\/a>.<\/p> <p>Under certain circumstances, additional data processing transactions may be triggered after you have\nstarted to play a YouTube video, which are beyond our control.<\/p> <p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized\nanalysis of user behavior in order to optimize both our websites and our advertising. If consent has been\nrequested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of\nArt. 6(1)(a) GDPR; consent may be revoked at any time.<\/p> <p>For more information on how YouTube handles user data, please consult the YouTube Data Privacy Policy\nunder: <a href=\"https:\/\/policies.google.com\/privacy?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/policies.google.com\/privacy?hl=en<\/a>.<\/p>\n<p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an\nagreement between the European Union and the US, which is intended to ensure compliance with European\ndata protection standards for data processing in the US. Every company certified under the DPF is obliged to\ncomply with these data protection standards. For more information, please contact the provider under the\nfollowing link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>.<\/p>\n<h3>Google Maps<\/h3> <p>This website uses the mapping service Google Maps. The provider is Google Ireland Limited (\u201cGoogle\u201d),\nGordon House, Barrow Street, Dublin 4, Ireland.<\/p> <p>To enable the use of the Google Maps features, your IP address must be stored. As a rule, this information is\ntransferred to one of Google\u2019s servers in the United States, where it is archived. The operator of this website\nhas no control over the data transfer. In case Google Maps has been activated, Google has the option to use\nGoogle Fonts for the purpose of the uniform depiction of fonts. When you access Google Maps, your\nbrowser will load the required web fonts into your browser cache, to correctly display text and fonts.<\/p> <p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized\nanalysis of user behavior in order to optimize both our websites and our advertising. If consent has been\nrequested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of\nArt. 6(1)(a) GDPR; consent may be revoked at any time.<\/p> <p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: <a href=\"https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/<\/a> and <a href=\"https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/sccs\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacy.google.com\/businesses\/gdprcontrollerterms\/sccs\/<\/a>.<\/p> <p>For more information about the handling of user data by Google Analytics, please consult Google\u2019s Data\nPrivacy Declaration at: <a href=\"https:\/\/policies.google.com\/privacy?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/policies.google.com\/privacy?hl=en<\/a>.<\/p>\n<p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an\nagreement between the European Union and the US, which is intended to ensure compliance with European\ndata protection standards for data processing in the US. Every company certified under the DPF is obliged to\ncomply with these data protection standards. For more information, please contact the provider under the\nfollowing link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>.<\/p>\n<h2>8. Online Marketing and Affiliate Programs<\/h2>\n<h3>Affiliate Programs on this website<\/h3> <p>We participate in affiliate partner programs. In conjunction with affiliate partner programs, ads of\nbusinesses are placed on websites or other media of other enterprises within the affiliate partner network. If\nyou click on one of these affiliate ads, you will be transferred to the promoted offer. If you should\nsubsequently engage in a certain transaction (conversion), the affiliate and, if applicable, the owner of the\nmedium on which the advertisement is placed will receive a respective commission in exchange for the\nservice. To be able to compute the commission amount, the affiliate network operator must be in a position\nto track the ad that has resulted in you seeing the offer and in you completing the predefined transaction. To\nmake this possible, cookies or comparable recognition technologies are deployed (e.g., device fingerprinting).<\/p> <p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the anonymized\nanalysis of user behavior in order to optimize both our websites and our advertising. If consent has been\nrequested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of\nArt. 6(1)(a) GDPR; consent may be revoked at any time.<\/p>\n<p>We participate in the following affiliate programs:<\/p>\n<h4>Amazon affiliate program<\/h4> <p>The provider is Amazon Europe Core S.\u00e0.r.l. For details, please consult Amazon\u2019s Data Privacy Declaration\nat: <a href=\"https:\/\/www.amazon.de\/gp\/help\/customer\/display.html?nodeId=201909010.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.amazon.de\/gp\/help\/customer\/display.html?nodeId=201909010.<\/a>.<\/p>\n<p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an\nagreement between the European Union and the US, which is intended to ensure compliance with European\ndata protection standards for data processing in the US. Every company certified under the DPF is obliged to\ncomply with these data protection standards. For more information, please contact the provider under the\nfollowing link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5776.\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5776.<\/a>.<\/p><\/div><\/p>\n<p><div style=\"word-wrap: break-word;\"><h3>Our social media appearances<\/h3> <h4>Data processing through social networks<\/h4> <p>We maintain publicly available profiles in social networks. The individual social networks we use can be found below.<\/p> <p>Social networks such as Facebook, Twitter etc. can generally analyze your user behavior comprehensively if\nyou visit their website or a website with integrated social media content (e.g. like buttons or banner ads). When you visit our social media pages, numerous data protection-relevant processing operations are triggered. In detail:<\/p> <p>If you are logged in to your social media account and visit our social media page, the operator of the social\nmedia portal can assign this visit to your user account. Under certain circumstances, your personal data may\nalso be recorded if you are not logged in or do not have an account with the respective social media portal. In\nthis case, this data is collected, for example, via cookies stored on your device or by recording your IP address.<\/p> <p>Using the data collected in this way, the operators of the social media portals can create user profiles in\nwhich their preferences and interests are stored. This way you can see interest-based advertising inside and\noutside of your social media presence. If you have an account with the social network, interest-based\nadvertising can be displayed on any device you are logged in to or have logged in to.<\/p> <p>Please also note that we cannot retrace all processing operations on the social media portals. Depending on\nthe provider, additional processing operations may therefore be carried out by the operators of the social\nmedia portals. Details can be found in the terms of use and privacy policy of the respective social media portals.<\/p> <h4>Legal basis<\/h4> <p>Our social media appearances should ensure the widest possible presence on the Internet. This is a\nlegitimate interest within the meaning of Art. 6 (1) lit. f GDPR. The analysis processes initiated by the social\nnetworks may be based on divergent legal bases to be specified by the operators of the social networks (e.g.\nconsent within the meaning of Art. 6 (1) (a) GDPR).<\/p> <h4>Responsibility and assertion of rights<\/h4> <p>If you visit one of our social media sites (e.g., Facebook), we, together with the operator of the social media\nplatform, are responsible for the data processing operations triggered during this visit. You can in principle\nprotect your rights (information, correction, deletion, limitation of processing, data portability and\ncomplaint) vis-\u00e0-vis us as well as vis-\u00e0-vis the operator of the respective social media portal (e.g. Facebook).<\/p> <p>Please note that despite the shared responsibility with the social media portal operators, we do not have full\ninfluence on the data processing operations of the social media portals. Our options are determined by the\ncompany policy of the respective provider.<\/p> <h4>Storage duration<\/h4> <p>The data collected directly from us via the social media presence will be deleted from our systems as soon as\nthe purpose for their storage lapses, you ask us to delete it, you revoke your consent to the storage or the\npurpose for the data storage lapses. Stored cookies remain on your device until you delete them. Mandatory\nstatutory provisions - in particular, retention periods - remain unaffected.<\/p> <p>We have no control over the storage duration of your data that are stored by the social network operators\nfor their own purposes. For details, please contact the social network operators directly (e.g. in their privacy policy, see below).<\/p> <h4>Individual social networks<\/h4>\n<h5>Instagram<\/h5> <p>We have a profile on Instagram. The provider is Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA.<\/p> <p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>, <a href=\"https:\/\/help.instagram.com\/519522125107875\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/help.instagram.com\/519522125107875<\/a> and <a href=\"https:\/\/de-de.facebook.com\/help\/566994660333381\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/de-de.facebook.com\/help\/566994660333381<\/a>.<\/p> <p>For details on how they handle your personal information, see the Instagram Privacy Policy: <a href=\"https:\/\/help.instagram.com\/519522125107875\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/help.instagram.com\/519522125107875<\/a>.<\/p>\n<h5>YouTube<\/h5> <p>We have a profile on YouTube. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin\n4, Ireland. Details on how they handle your personal data can be found in the YouTube privacy policy: <a href=\"https:\/\/policies.google.com\/privacy?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/policies.google.com\/privacy?hl=en<\/a>.<\/p>\n<\/div><\/p><\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-19","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Datenschutzerkl\u00e4rung &#8902; Fotografie, Reisen &amp; mehr<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Datenschutzerkl\u00e4rung\" \/>\n<meta property=\"og:url\" content=\"https:\/\/msphotographics.de\/en\/datenschutzerklaerung\/\" \/>\n<meta property=\"og:site_name\" content=\"Fotografie, Reisen &amp; 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